Jlmc 101 Test #2 Question Pool Chapter 5 True/False


VHS outsold the technically superior Betamax videocassette format because porn



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VHS outsold the technically superior Betamax videocassette format because porn

Which term best describes the financial arrangement that most TV producers and movie studios enter into to make prime-time TV shows? Deficit financing

The best way to erase the losses of deficit financing for a TV show is syndication (giving exclusive rights to air -> re-runs are essential, firt-runs, evergreens)

Programs that are in off-network syndication are re-runs that are no longer on primetime (essential for making up deficit financing)

Let's say there are about 100 million TV households in the United States. On a given Wednesday night, about 50 million of those households have their TV set turned on to a program. Of that 50 million, 25 million are watching American Idol on Fox. What is American Idol's share (not rating) estimate? 50%?

Which of the following statements about the three traditional major broadcast networks (NBC, CBS, ABC) is true?

Which event sparked the then FCC Chairman to declare television a "vast wasteland?" The Quiz Show Controversy




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