(b Ashby de la Zouch, 13 Jan 1894; d Stowmarket, 2 June 1969). English organist and conductor. During service in World War I he received wounds which continued to affect his health throughout his life, but which led him, through contact with Sir Hugh Allen at Oxford during convalescence, to study music at Queen's College, where he was appointed organist and director of music in 1926, and a Fellow in 1933. He was conductor of the Oxford Orchestral Society, 1930–36, but in 1931 he began a remarkable conductorship of the Bach Choir in London which continued for 30 years; he established, though he did not originate, the choir's annual Lenten performances of the St Matthew Passion. In 1936 he also formed the Jacques Orchestra. He became music adviser to the London County Council, 1936–42, and from 1940 to 1945 the first director of the wartime Council for the Encouragement of Music and the Arts (CEMA), the forerunner of the Arts Council of Great Britain. He continued to conduct orchestral and choral concerts throughout World War II. He inaugurated with his orchestra the morning concerts at the first Edinburgh Festival (1947), and conducted the Bach Choir's recording of the St Matthew Passion in English, issued on 21 discs in 1949. Jacques represented a traditional type of English choral leadership, whose characteristic approach to Bach (massive, devotional and in the vernacular) was challenged by his younger contemporaries but forged a strong bond between amateur choral singers and their audiences. He was forced by ill-health to give up conducting in 1960. He published a number of folksong and choral arrangements, an instructional manual, Voice Training in Schools (London, 1934, 2/1953), and compiled with David Willcocks Carols for Choirs (1961). He was made a CBE in 1954.