Communication is essential for life in general but in business setting it is critical. Communication is more than just a matter of speaking and hearing especially within a business setting good communication, on the other hand means message will be sent and that the people or organization understand the message in its entirety. Further they are much more likely to respond in a positive manner if the message was communicated effectively. A poorly communicated message will likely result in an unfavorable response
Communication is one of the basic functions of management in any organization and its importance can hardly be over emphasized. It is a process of transmitting information, ideas, thoughts, opinions and plans between various parts of an organization. However, good and effective communication is required is not only for good human relations but also for good and successful business.