Course Information Semester: 201330

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Ivy Tech Community College

Lafayette/Regional Syllabus

Course Information Semester: 201330

Course Prefix & Section Number:

BUSN 101-L0D

(CRN # 41750)



Course Title:

Introduction to Business

Contact Hours:

48 Hours Lecture


Demonstrated competency through appropriate assessment or learning a grade of “C” or better in ENG 025 Introduction to College Writing II and ENG 032 Reading Strategies for College II and Mat 044 Mathematics.

School: of Business Program: Business




11:30pm – 1:20pm





Faculty Information

Instructor Name:

Satish Bawa

Office Location:

Ivy Hall Room 1263

E-mail address:

Contact Phone Number:

765-269-5700 (For appointments call 765-269-5000

Fax number:


Office Hours:

Monday and Wednesday: 1:30 – 3:30

Tuesday and Thursday: 3:00 – 5:00

School Office:

Ivy Hall 2174

Distance Learning Contact Information
First Name: Lena Harper and Christian Vester

Phone Number: 765-269-5154

Email (Ivy Tech Email):

Office/Campus Location: Ivy Hall 1117/Lafayette

Office Hours: Monday – Thursday 7:30am – 8:00pm, Friday 7:30am – 5:00pm, Saturday

8:00am – noon

CATALOG DESCRIPTION: Examines the American business system in relation to the global economic society. Studies business ownership, organization principles and problems, management, control facilities, administration, and development practices of American business enterprises.
MAJOR COURSE LEARNING OBJECTIVES: Upon successful completion of this course the student will be expected to:
1. Identify the social, legal, global and economic challenges of the business environment.

2. Illustrate the impact of ethical practices on business performance.

3. Differentiate between the legal forms of business ownership and organizational structures.

4. Describe the marketing mix/marketing concept.

5. Examine the principles of short- and long-range financial planning.

6. Explain the importance of purchasing and production and their impact on the success of an organization.

7. Describe the characteristics of the franchising industry.

8. Explain the importance of computer knowledge on the success of the organization.

9. Explain the impact of international trade on American business.

10. List and describe the human resource functions and its challenges in today’s diverse work place.

11. Explore domestic and international career opportunities in business.

12. Identify the functions of management and their role in business.

13. Discuss communication and its effect on the global business environment.

COURSE CONTENT: Topical areas of study include -

Business environment Operations Planning

Marketing Finance Organizing

Information systems Accounting Leading

Business ownership Ethics Controlling

Global economics Human resources Computers

International trade Management

Additional Course Learning Objectives: (optional)


Course Content:

Topical areas of study include-

Business environment Operations Planning

Marketing Finance Organizing

Information systems Accounting Leading

Business ownership Ethics Controlling

Global economics Human resources Management

Computers International Trade
Required Text or Other Instructional Materials

Title: Understanding Business

Authors: Nickels, William G; McHugh, James M. and McHugh, Susan M.

Edition: 10th Ed.

Publisher: McGraw-Hill

ISBN: 9780077652531 (ITCC Package; includes Connect access code)

Connect Access Code (Standalone) ISBN: 9780077474492. (Use this to buy access code only)
*Note Hard copies of all text books are on reserve at the campus library.



Additional Resources: (optional)

Teaching Methods:

Readings from textbook, Quizzes, Tests, Discussions, class presentations, and student papers.
Grading and Evaluation:

Course grades are available for students by logging into the College’s online student system, Campus Connect, at the following address: Grades will not be distributed by mail.

Methods of Evaluation:

Syllabus Quiz 5

Quizzes / Tests (4 @ 90 points) 360

Compréhensive Final Test 100

Written Assignements (3 @ 50 points) 150

CONNECT Exercises (19@ 15 points) 285

Unannounced Quizzes / Class Participation 100

Total 1000 points
Grading Scale:

90-100=A, 80-89=B, 70-79=C, 60-69=D, 0-59=F

All scores will be maintained in Blackboard’s online grade book. Students are responsible to track their progress by referring to the online grade book.
NO make-up or extra credit will be available at any time during the course.
Research Assignments:

Additional Assignment/Grading Information:

For information about the required format for papers, projects, or other assignments, please see the attached Rubric and Instructions schedule.
Makeups/Late submittals/Extra Credit:

There will be NO extra credit given for any assignment or activity in ANY School of Business class.  Additionally, late work will NOT be accepted.  It is your responsibility to meet deadlines.  We also do not permit work to be “made up.” 


You are expected to attend each class session.  There is no need to call in when you will be missing a class. It is your responsibility to check with a classmate to see what you missed. In the case that the college is closed due to weather, please check the Ivy Tech web page for instructions. Our classes are heavily based on classroom discussions, collaboration and activities in order to enhance the learning environment.  Failure to participate will only be detrimental to the other students and your success in the classroom.  If you fail to attend class or contact your instructor by February 5, 2014 you will be withdrawn from the course.

Final Withdrawal Date and Responsibility for Withdrawal

You may withdraw from most courses online through your Campus Connect account.  Course withdrawal may also be done in person at the School Office, Advising Center, or Registrar’s Office. Your student ID is required for in-person withdrawals. Withdrawing by phone requires verification of your student identification number (“C” number). Email withdrawals are acceptable for Internet courses as long as the email is sent from your Ivy Tech email and the body of the email includes your student identification number (C#); semester enrolled in this course; and course title, course number, and CRN number located on your schedule or at the top of the course syllabus (Sample: English Composition, ENGL 111 01D,   CRN 12345).

Withdrawing from a course may delay progression toward program completion and may impact your financial aid. If you must withdraw, consult with your academic advisor and with a financial aid advisor, if applicable. There is no refund for withdrawn courses.

The last day to withdraw from this course is April 5, 2014.

Additional Class Information:

All graded materials not returned to the student by the end of the course will be confidentially destroyed.
Academic Honesty Statement:

The College is committed to academic integrity in all its practices. The faculty value intellectual integrity and a high standard of academic conduct. Activities that violate academic integrity undermine the quality and diminish the value of educational achievement.

Cheating on papers, tests or other academic works is a violation of College rules. No student shall engage in behavior that, in the judgment of the instructor of the class, may be construed as cheating. This may include, but is not limited to, plagiarism or other forms of academic dishonesty such as the acquisition without permission of tests or other academic materials and/or distribution of these materials and other academic work. This includes students who aid and abet as well as those who attempt such behavior.

Cell Phones in Class: Cell phones and other unapproved electronic devices should be turned off when you are in class. If you have unusual circumstances, you should talk to the instructor.
Any use of cell phones and pagers during a quiz or test is strictly prohibited. Any student who violates this policy will earn a zero on the quiz or test.
Emergency calls may be addressed to the Registrar's Office at (765) 269-5609; the Registrar’s staff will have you contacted in the classroom. After 5:00 p.m., calls may be directed to the main switchboard at (765) 269-5100. In the event of an emergency after 9:00 p.m., calls should be directed to the security officer on duty at (765) 269-5254, (765) 430-2882, or (765) 430-2883.
ADA Statement:

Ivy Tech Community College seeks to provide reasonable accommodations for qualified individuals with documented disabilities. If you need an accommodation because of a documented disability, please contact the Office of Disability Support Services in Room 1323 at the beginning of each semester. If you will require assistance during an emergency evacuation, notify your instructor immediately. Look for evacuation procedures posted in your classrooms.

Extra Assistance:

The Student Support and Development Advisor whose office is located in Ivy 1323, can provide academic counseling to assist with general academic and daily life management skills, such as time and stress management. He can also provide limited personal counseling and referral to outside assistance agencies.

Veterans/Military Notice:

If you are a Veteran, currently serving as a member of the Armed Forces (Active, Reserve or National Guard), or an immediate family member, promptly communicate with your instructor any potential commitments or deployments that may interfere with course requirements. If you are receiving GI Bill benefits or have questions about your benefits, contact the Veterans Affairs Office, room 1349. An active Student Veterans Organization is also available on campus.

Virtual Library:

The Ivy Tech Virtual Library is available to students on- and off- campus, offering full-text journals and books and other resources essential for course assignments. The Virtual Library can be found under the “Library” tab on the first page of Campus Connect.


E-mail communication from the College is directed to the online student system. Students are responsible for checking their Ivy Tech e-mail accounts, even if they also use other e-mail accounts. Please refer to the Ivy Vine Student Handbook for more information.
Course Evaluations:

Course evaluations by students may be conducted at the end of the course using the College’s “Course Evaluation” form.

Emergency Procedures:

Please note emergency evacuation procedures posted in the classroom.

Certification and Licensing Statement:

Ivy Tech cannot guarantee that any student will pass a certification or licensing exam. Your success will be determined by several factors beyond the instruction you are given in the classroom including your test-taking skills, your willingness to study outside of class, and your satisfactory completion of appropriate practice exams. Certification and licensure exam questions are drawn from databases of hundreds of possible questions; therefore, a thorough understanding of the subject matter is required. Ivy Tech’s coursework is designed to assist you in understanding the material sufficiently to provide a firm foundation for your studies as you prepare for the exam.


Students shall adhere to the laws governing the use of copyrighted materials. They must ensure that their activities comply with fair use and in no way infringe on the copyright or other proprietary rights of others and that the materials used and developed at Ivy Tech Community College contain nothing unlawful, unethical, or libelous, and do not constitute any violation of any right of privacy.

Children on Campus Policy

So that each student may give full attention to the task of learning, and to comply with insurance regulations, children are prohibited from attending classes, exams, clinical, or laboratories with the parent or guardian. Children also may not accompany adults using the Learning Resource Center or open computer laboratory. Students are also discouraged from bringing children to scheduled meetings with a course instructor, faculty, or advisor so that the student’s full attention may be focused on the topic of discussion.

If a student brings a child to class, an exam, or a clinical, the student and the child will be asked to leave. Exceptions may be made for instructional activities which meet the course objectives. The student will be responsible for any consequence detailed in the course syllabus for missing the class, exam, etc. Students are encouraged to make alternative arrangements for children in the event of school cancellations, childhood illnesses, and other issues. Unaccompanied children cannot be left in the library.
Assignments and Tentative Course Schedule:
Assignments and Course Schedule are posted in Blackboard. It is critical to reference this information online as changes do occur. Please avoid using printed hard copies of these items as they may be out-of-date. You will be notified of any and all assignment and/or schedule changes via the announcements tab in Blackboard.

Right of Revision:

NOTE: This syllabus and the information contained within it are subject to change without notice.

Assignments and Tentative Course Schedule
IMPORTANT: You are expected to study the Chapter listed under the Topic / Chapter column AND complete assignments listed under the Assignment Due column BEFORE the class.

Class Dates

Session / Week

Topic / Chapter

Homework Assignments Due

(Must be completed BEFORE the class




Syllabus / Course Requirements

Chapter 1: Taking Risks and Making Profits within the Dynamic Business Environment


Contd. Chapter 1: Taking Risks and Making Profits within the Dynamic Business Environment
Chapter 2: Understanding Economics and how it Affects Business

Learn Smart Exercises for Chapter1

(Details will be provided in the class)



Contd. Chapter 2: Understanding Economics and how it Affects Business
Chapter 3: Doing Business in Global Markets

Learn Smart Exercises for Chapter 2


Contd. Chapter 3: Doing Business in Global Markets
Chapter 4: Demanding Ethical and Socially Responsible Behavior

Learn Smart Exercises for Chapter 3



Contd. Chapter 4: Demanding Ethical and Socially Responsible Behavior
Review for Quiz 1: Chapters 1 - 4

Learn Smart Exercises for Chapter 4


Quiz 1: Chapters 1 – 4
Chapter 5: How to Form a Business

Learn Smart Exercises for Chapter 5



Chapter 6: Entrepreneurship and Starting a Small Business
Chapter 7: Management and Leadership

Learn Smart Exercises for Chapter 6


Contd. Chapter 7: Management and Leadership
Chapter 8: Structuring Organizations for Today’s Challenges

Learn Smart Exercises for Chapter 7
Entrepreneur Interview paper due

or FRANCHISE PAPER (See attached Rubric for details)



Contd. Chapter 8: Structuring Organizations for Today’s Challenges
Chapter 9: Production and Operations Management
Review for Quiz 2: Chapters 5 – 8

Learn Smart Exercises for Chapter 8
Learn Smart Exercises for Chapter 9


Quiz 2: Chapters 5 – 8
Chapter 10: Motivating Employees



Contd. Chapter 10: Motivating Employees
Chapter 11: Human Resource Management: Finding and Keeping the Best Employees

Learn Smart Exercises for Chapter 10
Learn Smart Exercises for Chapter 11


Chapter 12: Dealing with Union and Employee-Management Issues
Review for Quiz 3: Chapters 9 – 12

Learn Smart Exercises for Chapter 12



Quiz 3: Chapters 9 – 12


Chapter 13: Marketing: Helping Buyers Buy

Learn Smart Exercises for Chapter 13

3/17, 19




Chapter 14: Developing and Pricing Goods and Services
Chapter 15: Distributing Products

Learn Smart Exercises for Chapter 14


Contd. Chapter 15: Distributing Products
Chapter 16: Using Effective Promotions

Learn Smart Exercises for Chapter 15



Contd. Chapter 16: Using Effective Promotions
Review for Quiz 4: Chapters 13 – 16

Learn Smart Exercises for Chapter 16
4 Ps of Marketing paper (See attached Rubric for details)


Quiz 4: Chapters 13 – 16



Chapter 17: Understanding Accounting and Financial Information
Chapter 18: Financial Management

Learn Smart Exercises for Chapter 17
Article Review

(See attached Rubric for details) Due.


Contd. Chapter 18: Financial Management
Chapter 19: Using Securities Markets for Financing and Investing Opportunities

Learn Smart Exercises for Chapter 18



Contd. Chapter 19: Using Securities Markets for Financing and Investing Opportunities
Chapter 20: Money, Financial Institutions, and the Federal Reserve

Learn Smart Exercises for Chapter 19


Contd. Chapter 20: Money, Financial Institutions, and the Federal Reserve
Review for Comprehensive Final

Learn Smart Exercises for Chapter 20



Comprehensive Final


Wrap-up and Grades Review

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