1a. EuroBusiness Program (New)
1b. Latin Business Program (New)
1c. Courses at overseas locations: China, India,
1d. Workshops on int’l Business Negotiations (New)
1e. Language and cultural roundtables (New)
1f. Linkage through language program (Continuing)
1g. Global Business Leadership Series (Continuing)
1h. Minor in International Studies (Continuing)
1i. Certificate Program in Global eCommerce (New)
1j. Seminars on International Business Ethics (New)
1k. Global MBA Program (New)
1l. Int’l Business Negotiations Workshops (New)
1m.International courses on the Internet (New)
1n. Global Product Positioning course (New)
1o. Spanish for Business (New)
1p. Chinese and Hindi for Business (New)
1q. Language Roundtables (New)
1r. Four new International Business Courses (New)
1s. Courses offered overseas (Continuing)
1t. Global MBA Scholars program (Continuing)
1u. Global Business Roundtables (Continuing)
1v. Hands-on Export Projects (Continuing)
1w. Fellowships to attend seminars at overseas
1x. Workshops on international business (New)
1y. Fellowships to write second-year paper on an
international topic (New)
1z. Roundtables -internationalizing curriculum (New)
Mandate 2: Interdisciplinary programs which provide business, finance, management, communications systems, and other professional training for foreign language and international studies faculty and degree candidates
A forum called the Academy of Global Economic Advancement (see Exhibit 15.) has been established to open communications and encourage dialogue among faculty and advanced degree candidates from different disciplines to expand their understanding of the business aspects of technology in the global context. The programs consist of:
2a. Roundtables on global economic issues (New)
2b. Seminars on cross-cultural research (New)
2c. Symposia on international business for
non-business faculty and students (New)
2d. International Retreat program (New)
2e. Panel Discussions on technology and
globalization: Impact on society (Continuing)
Mandate 3: Intensive language programs, available to members of the business community and other professionals, which are designed to develop or enhance their international skills, awareness, and expertise
These programs will be geared towards increasing the business community's competence in the languages and culture of important trading partners, and the knowledge of business skills required to compete globally, especially in high technology industries. The programs will address the needs of large MNCs as well as small and medium-sized companies, and include both managerial and language/cultural components. The programs include:
3a. Global Business Conferences (New)
3b. Forums for large high-tech multinationals (New)
3c. Workshops for small to medium companies(New)
3d. Industry specific programs (New)
3e. Fellows in Global eBusiness Program (New)
3f. Language courses for business executives (New)
3g. Enhancement of UConn's Virtual Export Center
3h. Country seminars with focus on language and
Mandate 4: Collaborative programs, activities, or research involving other institutions of higher education, local educational agencies, professional associations, businesses, firms or combinations thereof, to promote the development of international skills, awareness, and expertise among current and prospective members of the business community and other professionals
These programs involve working closely with public and private educational institutions nationwide, especially in the Northeast, and with professional associations and organizations. The collaboration requires both sharing our experiences with these institutions and calling upon them to participate in various activities of the Center. The programs include:
4a. Virtual Faculty Development in International
Business (FDIB) Program (New)
4b. FDIB program at overseas locations (New)
4c. Int’l conferences on int’l business teaching &
4d. Roundtables on int’l business teaching &
4e. Workshops for language teachers (New)
4f. Seminars on global business negotiations (New)
4g. Deans/Dept. Heads Roundtables on int’l
business teaching & research (New)
4h. Website on international business teaching &
research issues (New)
4i. Global Trade &Digital Economy Program (New)
4j. On-site program for small business schools
4k. FDIB in India (New)
4l. Global Business Programs for High School
4m.Co-sponsorship of Faculty Development
Programs with other CIBERs (Continuing)
Mandate 5: Research designed to strengthen and improve the international aspects of business and professional education and to promote integrated curricula
These programs develop a knowledge base for curriculum development on culture, languages, technology, and international business. They are also closely linked to the new academic initiatives described under Mandate 1. The following programs are proposed:
5a. Curriculum Development Research Study (New)
5b. Executive Briefing Videos (New)
5c. UConn CIBER's Resource Library (New)
5d. Int’l business course syllabi online (New)
5e. Internet course development grants (New)
5f. Curriculum dev’t grants for faculty (Continuing)
5g. Global Business Trivia Game (Continuing)
5h. Int’l business exercise grants (Continuing)
Mandate 6: Research designed to promote the international competitiveness of American business and firms, including those not currently active in international trade
These programs advance the state of the art in integrating technology and business globally through academic and applied research. Included are:
6a. Faculty grants competition for research (New)
6b. State of the art research conferences (New)
6c. Database on high-tech MNCs (New)
6d. Working Papers online (New)
6e. Website: "MNCs and the World" (New)
6f. MNCs Database Project (New)
6g. Faculty international travel grants (Continuing)
6h. Small grants for non-UConn faculty (Continuing)
6i. Working Paper Series (Continuing)
6j. Semi-annual newsletter (Continuing)
5. UNIQUENESS OF THE UCONN PROPOSAL
The following components of the proposed programs make the UConn CIBER proposal unique:
Euro Business and Latin Business Programs (Mandate 1): These dual-degree programs will be available to undergraduate business majors.
Global MBA Program (Mandate 1): We will create this new truly global high-tech MBA program.
Workshops on Global Business Negotiations (Mandate 1): Multicultural negotiations workshops will be offered for both undergraduate/MBA students.
Courses offered at overseas locations (Mandate 1): overseas courses and internship opportunities will be available to undergraduate students in three nations, and to MBA students in six nations.
Courses on the Net (Mandate 1): Taking advantage of information technology, a number of courses will be offered on the Net.
Language and cultural courses (Mandate 1): Different programs will be available for students to learn foreign languages and seek cultural insights.
Academy of Global Economic Advancement (Mandate 2): An interdisciplinary faculty group has been created with "Fellows" from across the campus to encourage faculty from non-business areas to work with us as a team. The object is to initiate programs to enhance global competitiveness of U. S. businesses.
Global Business Consortium (Mandate 3): A consortium of high-tech multinational firms (General Electric, Xerox, United Technologies, Pitney Bowes, U.S. Surgical, other) will be established to conceive program ideas for U.S. firms to successfully compete in global markets.
Global Business Conferences (Mandate 3): Conferences on such topics as managing international R & D, global customer relationship management, global supply chain management, and global protection of intellectual properties will be planned for large firms.
Variety of Programs for small and medium-size firms (Mandate 3): Country seminars, industry programs (i.e. photonics industry), and seminars on various aspects of exporting will be planned for smaller firms.
Overseas FDIB Programs (Mandate 4): Programs will be offered in India, China and South America.
FDIB Programs on the Net (Mandate 4): Different functional area FDIB programs will be offered on-line.
FDIB Program for High school and language teachers (Mandate 4): These programs address the need to encourage high school and language teachers to add int’l business perspectives to their courses.
International business trivial pursuit and exercises (Mandate 5): These products will be developed to make international business teaching and learning more interesting and effective.
International business syllabi online (Mandate 5): Syllabi from different schools will be put on line to help the faculty plan their courses.
State of the Art of Research Conferences (Mandate 6): Conferences on two functional areas, international management and international finance are planned to examine the future of these fields.
Focused Research on International Business Topics (Mandate 6): Our research effort will focus on two areas: Impact of Global Information Revolution on International Management, and Global Intellectual Property Protection. We will probe them deeply with the objective of enhancing U.S. competitiveness.
Business Database using Roper Center Archive (Mandate 6): Using the files in UConn's Roper Center Archive, the largest repository of opinion poll data in the world, we will extract information relevant to high-tech firms and organize it into a database for the use of researchers nationally.
CONSTITUENCIES TO BE SERVED
The Center will serve the following target audiences:
Students (undergraduate, MBA, and Ph.D.);
Faculty (at UConn and other schools nationwide);
Business (small, medium-sized, and large, nationwide);
Professionals in the service sector (both profit and nonprofit);
Professional and trade organizations.
UCONN SCHOOL OF BUSINESS’ STRENGTHS IN THE HIGH-TECH AREA: EXPERIENCE THROUGH PAST CIBER FUNDING
The UConn School of Business gained several distinctive competencies through its past CIBER funding. These include:
Students: Overseas programs for MBA students in China, India, France, Mexico, U.K.
Students: International Studies Minor for undergraduates
Faculty Development in International Business: Program in India
Faculty Development in International Business: High school International Business Resource Guides and Conferences
Research: State of the Art of Research in International Marketing Conference
Research: Project on Global Diffusion of Technology
Business Community: Virtual Export Center
Business Community: Certificate program in Global Technology Management
UCONN SCHOOL OF BUSINESS’ STRENGTHS IN THE HIGH-TECH AREA: NEW COMPETENCIES
Over the last several years, the UConn School of Business has made a concerted effort to strengthen the areas of global business and technology beyond the CIBER funding. These efforts include:
School of Business: Plan for Excellence, 2010: ten-year plan committing the school to develop and/or strengthen programs in global business and technology on a school wide basis;
GE Capital Global Learning Center (GECGLC): a center established through a corporate endowment from GE Capital. Its programs are designed to complement those of CIBER; offering scholarships to select students for global projects, inviting international scholars to campus, etc.
Connecticut Information Technology Institute (CITI): a university-business partnership offering academic and training programs in information technology.
EMBA.com Program: a new Executive MBA program, the first in the nation, to develop e-business leaders was initiated in fall, 2000.
UConn/GE edgelab: a $7.5 million alliance with GE to run an e-business lab at UConn where MBA students, faculty, and GE managers work in teams to find solutions to projects developed by GE.
Linkage with Overseas Schools: to implement the proposed programs, linkages have been established with schools in China, India, South America, Western Europe and South Africa.
Faculty Resources: the entire faculty of the school has gained some international experience and/or orientation. In addition, we have hired six new faculty in the IB area in the last two years.
EFFECTIVE USE OF RESOURCES
The UConn CIBER will make effective use of resources by leveraging the existing strengths of the University of Connecticut. In addition, the budget shows a substantial commitment on the part of the UConn business school, since the federal funds are matched beyond the requirements of the statute as shown below:
Year Federal Requirement Proposed
First Year 100% (50/50 match) 190%
Second Year 100% (50/50 match) 193%
Third Year 100% (50/50 match) 213%
Fourth Year 100% (50/50 match) 219%
The share of administrative costs of the federal funds requested does not exceed 20% of the total budget, so that 80% of the federal money will be spent on the Center's program activities. The CIBER grant is considered the seed money for the formation of long-term projects.
UNIVERSITY OF FLORIDA
The University of Florida (UF) is a unique and exceptional location for a Center for International Business Education and Research (CIBER). Combining Florida's increasingly international economy and UF's academic and research strengths in business, international studies and professional programs, the UF CIBER (or Center) at the Warrington College of Business Administration (WCBA) already has become a significant and unique international business (IB) resource for Florida, the Southeastern United States and the nation as a whole. It has extensively infused IB into UF educational programs and has made unique UF IB expertise on infrastructure industries, agribusiness and Latin America (especially South America) available nationwide.
The proposed 2002-2006 program substantially enhances scope and impact of the Center. It is both forward looking in IB needs addressed and responsive to current documented regional and national IB needs. It brings to the "IB table" exceptional UF resources not historically tapped by the UF CIBER nor indeed by other CIBERs, resources embodying expertise needed to address the complex issues of global competitiveness in the 21st century. These include the Department of Estuarine Ecology; the Florida Museum of Natural History; the College of Design, Construction and Planning; the College of Journalism and Communications and the College of Health and Human Performance. Foreign language programs leap in focus from Business Spanish to a range of critical LCTLs (Less Commonly Taught Languages), including Chinese, Japanese and Portuguese.
Isolated IB course infusion is de-emphasized; interdisciplinary IB degree programs and integrated experiential learning opportunities are emphasized. The latter include: business and journalism students going abroad in teams to prepare documentaries on current IB issues; student teams with members from business programs, language programs and non-business professional programs conducting research abroad and preparing export strategies for small-medium sized Florida firms not yet active in global commerce; students in IB courses augmenting class content with materials and discussion sessions conducted in a foreign language and; a "soup to nuts" training program in Brazil -- instruction in Portuguese, culture and language immersion, courses on Brazilian business, visits to Brazilian companies and ultimately, a business internship in the country.
Isolated IB research is de-emphasized; interdisciplinary research groups focused on critical IB issues of the 21st century are emphasized. Research topics, as well as curriculum and outreach projects, derive from a clearly articulated vision of future IB needs and issues that will determine the success of US businesses in the global economy of the 21st century. Areas of study include international technology competitiveness, the world media market, international antitrust and the international regulatory environment, the nexus of trade and the environment, and sensitive issues for US agribusiness -- Cuban policy, sanitary and phytosanitary standards, and free trade area impacts. The vision statement recognizes uncertainty about the future and programmatic structure allows the flexibility to adapt to that uncertainty without sacrificing commitment to specific deliverables. The recent terrorist attacks underscore the need for such flexibility and follow-up research on those events is incorporated into the proposed 2002-2006 plan.
Outreach initiatives utilize an extensive network of partnerships that enhances program impact. Examples include: partnerships with the Jacksonville Chamber of Commerce and World Trade Center to develop IB skills of firms in north central Florida that are not yet export ready; partnerships with the University of Tampa and the Tampa Bay World Trade Center to deliver programs on the FTAA in central Florida; partnerships with other CIBERs to both enhance opportunities for Faculty Development in International Business (including a new UF-led Greece/Turkey tour) and to develop IB skills in business students enrolled in historically black colleges and universities; partnerships with UF units that give access to established outreach infrastructure -- e.g., a PBS television station, Agricultural Extension, two Title VI NRC outreach programs and distance learning facilities; partnership with the Florida Community College Council on Instructional Affairs to deliver statewide community college IB programs; and partnerships with specialized centers and business groups that facilitate transfer of UF state-of-the-art research into rules-of-thumb global business strategy.
Cohesiveness and specificity are both achieved. The proposal clearly explains the process by which it was developed and that process started by asking, and explicitly answering, the question, "What will determine the success of US businesses in the global economy of the 21st century?" The consequent vision of future IB needs provided the framework for a cohesive, relevant program and the design of program specifics was tightly linked to that framework. As a result, the final 47 new, 11 enhanced and 10 ongoing detailed initiatives contain the specificity essential for program accountability, but collectively, they constitute a cohesive program that effectively addresses critical challenges to US IB competitiveness in the 21st century.
It is an ambitious program, but one consistent with the historical success of the UF CIBER and with the substantial internal and external resources available to the UF CIBER, including continuity of an experienced management team. In its first three years of existence, the UF CIBER responded vigorously to the increased state and national demand for IB skills by introducing 29 new or enhanced IB classes and five new IB degree programs, and by supporting basic and applied scholarly research that promotes the competitiveness of US firms in global markets and that resulted in an IB working paper series totaling nearly 100 studies in three years. It co-sponsored 30 conferences that transfer UF research to business and further disseminated IB information to the professional community through Agricultural Extension Fact Sheets, an annual report on the Latin American Business Environment, a primer on implications of the FTAA and 110 research presentations. Fourteen faculty, both at UF and from other institutions of higher education in the state benefited from participation in CIBER-co-sponsored Faculty Development in International Business (FDIB) programs.
This outstanding UF CIBER program impacted over 19,000 students at UF and contributed to WCBA becoming on December 1, 2000, the first US school to earn EQUIS (European Quality Improvement System) accreditation from EFMD (European Federation of Management Development).
The UF CIBER was exceptionally productive during 1998-01, going beyond what was promised in the original proposal, because it leveraged outstanding teaching, research and outreach resources at UF. One of only 17 institutions that are both land grant and members of the prestigious Association of American Universities (AAU), UF has the breadth and depth to implement the complex programs that build sustainable new IB capacity. It has one of the most comprehensive sets of university programs on a single campus. In keeping with being Florida's oldest and most important university, UF's faculty of approximately 4,000 includes 40 Distinguished Professors and 53 Eminent Scholars and more than 25 faculty have been elected members to prestigious national or international science institutes. It ranks fourth among AAU publics and 12th overall in Fulbright Awards. UF's student body of 46,000 represents more than 125 countries and all 50 states. It ranks third among public institutions and sixth overall in National Merit Scholars enrolled.
WCBA faculty specifically are an outstanding IB resource, recognized around the world for their expertise. In the last five years, 14 have received national/international awards for research excellence. Several are or have been presidents of major national associations such as the American Marketing Association, the Academy of Legal Studies in Business, the American Accounting Association and the American Taxation Association. Others have served as editors of major scholarly journals and many have served as associate editors or in editorial board positions on journals that influence research and policy in their disciplines. Individual departments have been ranked high nationally in research productivity and its programs -- undergraduate, MBA and specialized graduate -- have all been recognized nationally for excellence.
The UF CIBER partners with exceptional educational and research units at UF to develop unique national IB resources. Established campus partners include UF's Center for Latin American Studies (CLAS), Public Utility Research Center (PURC) and Institute of Food and Agricultural Science (IFAS) and new ones include UF's College of Journalism and Communication (CJC), College of Design, Construction and Planning (CDCP) and the Florida Museum of Natural History (FMNH). One of the original recipients of federal funding for area studies, CLAS is already a national resource. It coordinates research and teaching on Latin American issues among 130 affiliate faculty in 40 different departments of 10 colleges and FMNH and, in conjunction with the UF library system, has developed one of the country's leading Latin American library collections that includes more that 325,000 books, 1,100 active serials, and almost 50,000 microforms. PURC is a leading research and training center on infrastructure industries. The 11 offerings of its two-week PURC/World Bank International Training Program on Utility Regulation and Strategy have trained nearly 900 industry and government officials from 110 countries.
Both a land-grant and a sea-grant institution, IFAS serves Florida agribusiness, human and natural resource needs through three colleges (Agricultural and Life Sciences, Natural Resources and the Environment, Veterinary Medicine) and a School of Forest Resources and Conservation, and through 13 Research and Education Centers and 21 research sites throughout the state and 67 County Extension Offices. Every national ranking of journalism and communications programs since 1983 has placed UF's CJC in the Top 10 and three of its graduate programs are rated number 2. CDCP is one of the US largest and most comprehensive design schools, ranking in the Top 5 nationally in funded research. FMNH is one of the nation's Top 10 Natural History Museums and its total staff of 215 includes 30 Ph.D. faculty conducting international research in nine major collection areas with emphases on conservation, resource management and land use issues.
UF CIBER's large network of off-campus domestic strategic partners is noted above. In addition, through its undergraduate, MBA and CIBER programs, WCBA has established linkages with 47 foreign universities in Western Europe, Eastern Europe, Asia, Africa and Latin America that facilitate its extensive internationalization activities.
Specific activities of the needs-based proposal will be carried out through this network of on-campus and off-campus strategic partners and will be overseen by a quality management staff with CIBER-specific experience. The UF CIBER Director, and both Associate Directors, will continue in 2002-2006 the management roles they have successfully executed since the UF CIBER's inception on October 1, 1998. Each has established records of excellence in teaching, research and outreach and together, they have complementary IB experience. Two of the three Advisory Board chairs will also continue from the current cycle as will the Project Manager, a Certified Project Management Professional, and the Administrative Assistant, a university award winning office manager. Very critically, there is continuity and commitment at the Dean level. Dr. John Kraft, current Chair of AACSB, has for 11 years served as WCBA dean and last year was reappointed for another five. Under his auspices, the college, faculty and its programs have grown in national reputation, WCBA endowment has risen almost 10-fold and there has been a consistent program of internationalization.
Already a significant national resource, the UF CIBER will grow substantially further in this dimension during 2002-2006. It will make unique and specialized UF IB resources available to the nation, will develop innovative curriculum programs that serve as national models, will nurture basic and applied research that addresses critical IB issues and will reach out to students, faculty and businesses across the state and nation to develop IB skills and alleviate current regional and national shortages of IB personnel. By focusing on future as well as current IB needs, its programs will remain timely as the decade progresses and its programs will be lasting because the UF CIBER primarily invests, and does not consume, its resources, and it makes those resources go further through a myriad of cost effective strategies. It is an exciting program in concept, in design and in plans for execution.
THE UNIVERSITY OF HAWAI‘I AT MANOA
Promoting Free Trade, Prosperity, and Intercultural Understanding
through International Business Education
With one-half of the world’s population, economic output and trade, the Asia-Pacific arena plays a critical role in both U.S. foreign policy and in the economic and national security of the world. China, India and Indonesia, three of the world’s most populous countries, not only present complex political and security issues but also are critical to the economic well-being of the United States and of the region. Japan, one of the U.S.’ staunchest allies, is the world’s second largest economy and its return to economic prosperity would most surely result in positive economic consequences and improved stability for the entire region, and indeed, the world. One in every five persons in the world is Muslim and most of them live, not, as is generally thought, in the Middle East, but in Asia, especially South, Southeast and East Asia. A broader knowledge of Islam and Islamic societies, beyond that which is found in the Middle East, is necessary if we are to begin to understand the full scope of current world events.
Consistent with its mid-Pacific location, the University of Hawai’i seeks to be recognized as America’s foremost institution of higher education with an Asia-Pacific focus. It has acknowledged expertise and an excellent infrastructure to achieve this vision. In terms of both economic as well as security issues, Hawai’i is a crossroads between Asia and the U.S. Mainland. As the headquarters of the Commander-in-Chief of the Pacific (CINCPAC), Hawai’i plays an integral role in the regional security and stability of the region. The Asia-Pacific Center for Security Studies (APCSS), which opened in Honolulu in 1995, facilitates important dialogue between military and civilian defense officials in 45 Asia-Pacific countries, including the U.S. The East-West Center (EWC), established in 1960 adjacent to the UH campus, is an internationally recognized educational and research organization that works to promote better relations and understanding between the U.S. and the nations and peoples of Asia and the Pacific. The Pacific Basin Economic Council (PBEC), with over 1200 corporate members from 20 countries, also makes its headquarters in Hawai’i.
The UH School of Hawai’ian, Asian and Pacific Studies (SHAPS) is the largest academic unit for Asian and Pacific studies in the world, with over 300 faculty specialists throughout the university who together offer more than 600 courses related to Hawai’i, Asia and the Pacific. It is home to ten regionally focused centers that are clustered around three federally funded National Resource Centers (East Asia, Southeast Asia and Pacific Islands). The UH College of Languages, Linguistics and Literature offers instruction in more languages than any other U.S. institution outside the Department of State and is a National Foreign Language Resource Center.
Out of the world’s top 41 university and research institutes, UH ranks 16th in physical science research and output and its Ocean Sciences group consistently ranks in the top 5 in oceanographic research and funding. The University’s unique location has led the federal government to designate UH as one of 12 land-, sea- and space-grant institutions and the Mauna Kea facilities on Hawai’i Island are acknowledged as the premier location for Astronomy research and studies. This excellence is reflected in extramural funding that is projected to reach a record $430 million by the end of the current academic year. UH’s John A. Burns School of Medicine is a pioneer in problem-based learning and the School of Social Work has placed consistently in the top third of accredited social work graduate programs. The UH’s Law School is ranked as 15th in the nation in student diversity, 5th in its student/faculty ratio and in the top 25 for its Environmental Law program.
Aligned with the University’s international focus, the UH College of Business Administration (CBA) has long been dedicated to international business education and is a pioneer among U.S. business schools in the quality, number and depth of program offerings dealing with Asia and the Pacific. In addition to the CIBER, CBA is home to the Pacific Asian Management Institute
, the focal point for interdisciplinary efforts to apply resources within the University and the State in research and analysis of the latest developments in management theory and practice in the Asia-Pacific region. The UH CBA also serves as the secretariat for PACIBER
(a group of 28 business schools in Asia, North America and Oceania) and for the Academy of International Business
, the premier professional organization for business educators, researchers and consultants. Building on the University’s extensive Asia-Pacific resources and CBA’s excellence in international business and its global networks, the UH CIBER has positioned itself to play a national strategic role in providing activities and opportunities that further international business education with a global, and especially Asia-Pacific, focus.
Meeting the Purposes of the Authorizing Statute
The UH CIBER proposes a comprehensive array of unique programs that not only meet the evolving needs for increased understanding of interrelationships between political, economic and business issues in the global economy but are also responsive to the statutory mandates of the national CIBER program. As illustrated in Figure 1: Overview of Activities, the UH CIBER is proposing a number of initiatives to accomplish these goals.
(1) National Resources for International Business Education
: A new CIBER-sponsored Pacific-Asia Risk Institute
will sponsor and house research projects, publications and conferences that will be resources for scholars, policy makers and businesses needing improved information to assess political risk and make decisions regarding international business investments and operations in the Asia-Pacific region. Aligned with this, the Asia Pacific Financial Markets Research Center
will help bridge the gap between academic and practitioner viewpoints on various policy issues relevant to the banking and securities industries, and provide market regulators and financial executives with a better understanding of the financial markets in the region. Leveraging CIBER support with funds from private foundations and individual donors, the Pacific Asian Center for Entrepreneurship and E-Business
will focus on issues of new venture creation and corporate renewal in the Asia-Pacific region. The UH CIBER will also support and facilitate the expansion of the PACIBER consortium
to include more U.S. CIBER schools, thereby building greater capacity in the country for improved teaching and research in international business. As part of its national resource efforts, the UH CIBER will develop a new comprehensive web-based Asia Pacific Business Education Web-Resource Center that will collect
, monitor and disseminate unique information about the teaching of improved business technologies, strategies and methodologies for global business and especially the Asia-Pacific region.
(2) Foreign Language and Area Studies Initiatives: The CIBER plans to leverage the University’s expertise in the less commonly taught languages of Asia to provide innovative and interdisciplinary language learning resources that will in turn build the capacity of institutions across the US to offer these Asian languages. The UH CIBER will collaborate with the UH NFLRC to support the dissemination of web-based advanced language courses in Chinese, Japanese, and Korean to other U.S. universities that do not have the faculty nor resources to offer advanced levels of these Asian languages. Faculty from the CBA and Asian Studies will collaborate to develop two graduate level courses in sustainable development in East Asia and Southeast Asia. CBA faculty will work other faculty across the campus to develop international business content for professional disciplines such as law, accounting, medicine, agriculture and public health to prepare students to deal with global issues they will address in the practice of their professions. To increase access to business courses by non-business students, we will develop a minor in general business and a minor in entrepreneurship. The UH CIBER will also co-sponsor a business content Workshop for Language Faculty and Professionals and an Asian business language workshop for teachers of Japanese, Chinese, and Korean languages.
(3) International Business Research: The UH CIBER research agenda mirrors the stated needs adopted by the Pacific Basin Economic Council at its general meeting in Tokyo last April. For example, projects will address the interaction between political and economic developments that impact the progress of fair and free trade throughout the region. Outputs will be disseminated through publications, conferences and web-based resources to assist American firms to successfully compete in the world market. UH CIBER research projects will address issues of capital flows and financial markets in Asia and support the expansion of the PACAP Database, currently covering eight Asian financial markets. To promote cross-cultural understanding and to assist U.S. businesses to develop better intercultural business relationships, the UH CIBER will explore avenues for more effective virtual work groups with Asian partners and customers. The CIBER will also sponsor research on entrepreneurship issues in the Asia-Pacific region and support the efforts of the new Marketing and Information Technology Center laboratories. The CIBER will also assemble interdisciplinary faculty groups to develop a research and activity agenda on free trade, prosperity and security in the Asia-Pacific.
(4) International Business Curriculum: The UH CIBER proposes to develop innovative new international business curricula, combining its networks with academic institutions throughout the region and its recognized strengths in international business with new educational technologies. It will produce curricular products that will increase students’ access to international business training and knowledge. Two new elements will be added to the roster of PAMI summer offerings that will be available to students across the U.S.: an on-line Certificate in International Management and a two-week PAMI Colloquium to allow more students to complete a PAMI Certificate in International Management. The CIBER will also support the development of 4 web-based courses in international business. Graduate concentrations in Asia-Pacific Entrepreneurship, and a new Vietnam-focused EMBA program will be among new CIBER supported international business curricula. Expanded student exchanges, study abroad opportunities, and international internships will also be supported by CIBER funding.
(5) Business Outreach and Executive Programs: UH has well-established networks with organizations in the Asia Pacific region that the CIBER will leverage to produce a comprehensive set of programs that meet the needs of businesses in Hawai’i and the nation that want to learn more about how to operate and succeed in Asia. As a collaboration of business, academia and government, the UH CIBER will offer an annual Hawai’i Business Forum to discuss global business realities. As a new member of the Hawai’i Visitors and Convention Bureau, the CIBER will work with HVCB staff to develop and co-market paid seminars about doing business in Asia to future convention attendees. An Export Summit will be a collaborative undertaking between the UH CIBER and the Hawai’i Community College on the Big Island of Hawai’i to help introduce small businesses to new opportunities in international entrepreneurship and e-commerce. Closely allied with this will be export seminars that will be offered in partnership with Hawai’i’s ethnic chambers of commerce. These will focus on business trends and opportunities in each represented country, highlighting successful exporters and featuring industry-focused strategies designed to improve the global competitiveness of Hawai’i’s major industries and exports. Finally, as part of its summer program, PAMI will develop and offer an Executive Conference that will draw participants, speakers and resource persons from throughout the Asia-Pacific to discuss the latest issues relating to doing business in the region.
(6) Faculty Development: The UH CIBER will provide a broad range of offerings to meet the development needs of faculty at two- and four-year colleges in Hawai’i, the western region as well as major institutions across the U.S. The UH and Texas A&M CIBERs will redesign the Asia-sited faculty development program to facilitate faculty travel to the more difficult areas of Asia. A winter faculty development program will also be held in Hawai’i or at a partner U.S. school to provide more depth and understanding of specific regions in Asia. A faculty development program addressing Intercultural Understanding and Global Business will be offered to enable faculty to teach courses that will prepare students to live and work successfully in the globalized world. Also, as a co-sponsor of the bi-annual Southwest Regional Faculty Development workshop with other CIBERs in the western U.S., we will plan to hold the 2003 workshop in Honolulu to provide additional outreach to 2- and 4-year institutions within the UH system, in Hawai’i and the Pacific Islands. Finally, the UH CIBER will collaborate with the UH’s Center for Southeast Asian Studies in its annual Southeast Asia outreach to faculty from minority-serving institutions of higher education. After a successful two-year pilot, the program will be expanded to include an international business dimension with faculty-participants coming from historically black, Hispanic and Native American faculty.
The projects proposed by the UH CIBER will improve international business education by linking U.S. universities with important networks in the Asia-Pacific region. The most significant outcomes likely to be attained are an increase in the knowledge and skills among present and future American business leaders with regard to political risk assessment, strategic planning, improved decision-making and management within the context of international business. The proposed activities will also increase language skills and cross-cultural knowledge of students and encourage the development of closer ties between faculties from U.S. universities and their counterparts in the Asia-Pacific region. With programs specially designed to meet the unique needs of faculty, students and businesses, the UH CIBER will improve student achievement and increase the capacity of universities and faculty throughout the country to integrate the most current data, information and cases into their courses.
As a leader in the teaching of the less commonly taught languages of Asia, the on-line course materials for advanced Chinese, Japanese and Korean developed by UH create the potential for universities throughout the U.S. to improve the teaching of these languages and provide access by a larger number of students to acquire advanced language skills. The development and dissemination of these materials are of particular significance to smaller universities who are currently able to offer only the first two years of these Asian languages. Sustainable development issues affect emerging economies throughout the globe so the curriculum and course content developed by the CIBER’s interdisciplinary faculty teams can be transported to other U.S. campuses.
The UH CIBER’s research agenda addresses some of the most pressing and critical issues faced by U.S. firms wishing to do business in the Asia-Pacific region: cross-cultural research, telecommunications and information technology and their impact on the Asian business environment, venture capital formation, and free trade as related to regional stability and peace. Outputs will be disseminated nationwide through conferences, publications and the UH Asia Pacific Business Education Resource Website. By expanding the PAMI summer program to include on-line courses and condensed time-frames, and by extending membership in PACIBER to more CIBER schools, more students from across the U.S. will be able to take advantage of the multinational faculty that team-teach traditional and web-based courses.
The needs of local, regional and national businesses wanting to learn more about doing business in the Asia-Pacific region are directly addressed by the UH CIBER’s business outreach programs. The annual Hawai’i Business Forum and export strategy workshops offered in conjunction with Hawai’i’s ethnic chambers of commerce will provide businesses with information about global issues and opportunities in international business that are essential to Hawai’i’s goal of diversifying its economy.
All faculty development workshops are significant in that they draw on UH’s extensive resources, networks and expertise for doing business in the Asia-Pacific region and are available to faculty from throughout the U.S. Often, UH CIBER’s faculty development initiatives are one of only a handful of programs focusing on doing business in the Asia-Pacific and uniquely address the international business training needs of under-served minority faculty. The national impact of the proposed programs can be seen in the number of classes and students that benefit from the increased knowledge of Asia that faculty acquire. The magnitude of UH CIBER programs will have a multiplier effect that will add to the abilities of companies in Hawai’i and across American to compete more effectively in the global economy.